Wednesday, October 26, 2005

Salem Newspaper Headline: Drinking Inside the Box

Adding a twist to the PR blitz tha is "Drinking Outside the Box", a reporter for a The Salmem News in Salem Massachuessetts entitled his story: "Drinking Inside the Box,". Our views are well covered on this kind of hacked coverage of boxed wine developements. Apart from the coverage, the title is unexceptable for Merlot... more>>

In another report from the Tahlequah Daily in Oklahoma
A recent ACNielsen report indicated sales of premium-priced, 3-liter boxed wines are increasing faster than any other segment in the industry... more>>.

posted by BoxedMerlot @ 6:26 PM 0 comments

Friday, October 14, 2005

Boxed Wine News

WASHINGTON — The hottest-selling wines don't come in a bottle — they come in a box.
Boxed wines have converts in their corner.

Winemakers have been putting premium varieties such as syrah and pinot grigio in boxes, and consumers are responding... more>>

posted by BoxedMerlot @ 1:41 PM 0 comments

Wednesday, October 05, 2005

Excellent Report Rates a 2003, Black Box First...

It is perhaps no surprise to those of us in the boxed wine business that Black Box comes out on top in the minds and mouths of many wine tasting groups. For example, in a recent report about a boxed white wine tasting by Frank or Kate Sutherland's wine tasting group, in the The Tennessean on Septermber 18, Black Box, of California rated first... more>>>

posted by BoxedMerlot @ 1:47 PM 0 comments

Want News: How About This?

Wine consumption now equals that of beer in the United States, according this report in a rather hay-seed report by the Cox News Service about a current Gallop poll ... more>>>

posted by BoxedMerlot @ 1:38 PM 0 comments